We sell toys that will help children flourish and grow
Children don’t need lots of toys. They benefit from having a small selection of carefully chosen toys, designed to help them reach key development milestones.
Let us help you find the best toys for your child or the best gifts for a child you know.
Explore by Age
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from 186 reviews
carousel title
from 186 reviewsBlog

Spot the signs of Spring
Learn about the changes spring brings, with our child-friendly guide to springtime.
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Easter Holiday Activity Ideas
10 kid friendly Easter Holiday Activity Ideas. Ideas for free trips out with the kids to rainy day activities.
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Love themed activities for kids
Here are five love themed activity ideas to do with the kids.
Read MoreOur commitment to children
Let Toys Be Toys 2023 “Awarded by Let Toys Be Toys for marketing inclusively to children, free from gender stereotypes”.
We’re proud to have been awarded ‘Let Toys be Toys‘ Good Practice Award for the third year running. As a children’s toy shop, we’ve made a commitment to not only sell the highest quality, eco friendly toys, but also to make sure the way in which we market them is inclusive to all children. You can filter your search in our toy store based on interests and age, but not by ‘toys for girls’ or ‘toys for boys’.